Monday, September 28, 2009

Fashionistas of The Internet


Online Fashion Journalism. What's your opinon? Is it useless? I myself, spent countless years when I was younger hoping to be write for a magazine one day or have a career as a fashion editor. Not too uncommon. Anyways, blogging has made it possible for each and every fashionista out there to feel like a fashion journalist.

When the time came this summer for little old Austin, Texas to debut it's first ever Austin Fashion Week lots of local businesses jumped on the fashion blogging bandwagon to help create hipe for their businesses. Now you might pass this off as more useless information, taking up space on the world wide web, but I think this is the start of something great. 

For example, at the start of fashion week Feathers Boutique on Congress Avenue created a blog for it's shoppers. Rather dry, however. The only good aspect of their blog is photos of their new inventory and news about their events.  Still good for the over-achieving shopper. What are the criteria for a fashion blog anyhow? 

Another vintage fashion blog, The Year of Living Thriftily, is full of pictures by the writer but also links to her associated ebay store where you can buy the items seen in her blog.

More developed, magazines such as NEET have created blogs which are similar to their magazines, yet they provide fashionistas with links and showcase different shops, websites and designers weekly. Sort of like tid bits of their magazine, quickly published.

Other than establishments, there are plenty of young ladies blogging about fashion which, Thats Chic is a prime example of. Lots of pictures for inspiration, make-up reviews and tricks, 
where to get good deals online shopping, and collaging.

So, what's the use in all of this? I'm not quite sure. Most of it is just to share ideas I suppose. I do know that I've discovered some pretty great aspiring designers who sell their items online through fashion blogs. Check out http://www.snoozerloser.bigcartel.com/ if you're curious.



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